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Digital Marketing Coordinator

  • Make your mark!
  • Join a company in growth mode
  • Permanent – Full time position

About the Employer
Like so many businesses before them, our client was built on a small but passionate dream – a dream to bring high quality computer support to small and medium size businesses who were struggling to compete with big business back in the 90s – a dream to help other businesses realise their potential through technology.  Over the past 20 years, they’ve worked with businesses of all shapes and sizes, and accumulated a deep understanding of the many individual needs across a wide number of industries. They’ve grown from a simple ‘fix-it’ company to a company that looks after every single minute detail of their clients’ systems.
  
About the Role:
It’s now time to continue this growth and here is where you come in!   This newly created role (and the first time there has been a dedicated Digital Marketing specialist) is responsible to work with the management team to develop and implement digital marketing strategies across all platforms, with a strong focus on PPC campaigns, content development and social media and to analyse and optimise results.  This is as much a data role as it is a digital role.

Benefits:

  • The business in a major growth phase
  • It’s small enough that there are no politics
  • Paid training and development opportunities
  • Opportunity to create your own digital space

Duties:

  • Create and implement marketing and campaign activities.
  • Analyse marketing data and make necessary fine-tuning to maximize campaigns success.
  • Analyse campaign results and report accordingly.
  • Create EDMs using email marketing platform.
  • Build effective landing pages that convert.
  • Managing and fine-tuning PPC campaigns using Google and Bing.
  • Work to improve the company SEO ranking.
  • Writing engaging digital contents that connect with the audience.
  • Create monthly client newsletter/website blogs.
  • Work on traditional marketing activities.

Skills and Experience:

  • Minimum 3+ year experience in the digital marketing with demonstrated experience providing and driving successfully marketing strategies.
  • Experience in managing PPC marketing campaigns, especially with Google AdWords.
  • Experience with search engine optimization (SEO).
  • Experience in tracking and analysis using Google Analytics.
  • Experience in conversion optimization.
  • Highly developed written and verbal communication skills.
  • Experience in B2B marketing would be highly regarded
  • Experience in graphic designing using various tools.

We thank all candidates who have applied, however only those who are shortlisted will be contacted.
  
Job ID: SFDMC01

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